Values

2025-05-20

A value can be defined as "an enduring belief upon which a person acts." Values are similar to attitudes and beliefs in that they have cognitive, emotional, and behavioral parts. But researchers suggest that values are more enduring and long-lasting than either beliefs or attitudes (Limthanakom, Lauffer, Mujtaba, & Murphy Jr, 2008).

 

The Two Types of Values

There are thought to be two different types of values: instrumental values and terminal values.

 

Some of us prefer one type of value over the other (Allen, Ng, & Wilson, 2002). But we all have both of these types of values that guide our lives to some extent.

Why Values Matter

Our values have a big influence on how we act. Acting in ways that go against our values doesn’t make us feel great. So, we generally try to be consistent with our values. In fact, shifting our values in small ways can shift our actions.

 

For example, one study showed that priming people with achievement values increased their success at completing a puzzle but made them less helpful to the experimenter. The value of achievement led them to act in ways that seemed likely to support achievement. But another study showed that priming people with a benevolence value decreased their success at the puzzle and increased their helpfulness (Maio, Pakizeh, Cheung, & Rees, 2009).

 

This suggests it can be really helpful to get clear on our values. If we know what’s driving us then we’ll better understand why we do the things we do.

What Are Your Values?

There are tons of values to choose from. So how do you know which ones yours are? One way to find out is by ranking them from most important to least important. Start with some introspection: ask yourself if you hold any of the following values. Then for the values that you do have, rank them from most important to least important. (Feel free to add any values you have that are missing from the list).

 

List of Values

Try to get your list down to your top three to four values. Also, try to make sure that these values represent different parts of yourself.

Act On Your Values

To make each of your values actionable, add a verb to it. In other words, describe how you will live each of your values.

 

Not all values are easy to add a verb to, so just do your best. This can help you feel like you’re in alignment with your values, live your values, and boost your well-being.